Eric Sells Madison WI Real Estate

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Eric Sells Madison WI Real Estate You can reach at 608-279-5811 or [email protected] I work mainly in Madison, Fitchburg, Verona and Middleton as well as the surrounding area.

Helping clients buy and sell homes and condos in the Madison WI area for over 40 years, Eric Reusch CRS, GRI, CNE, Realtor, is an experienced real estate broker who you can count on. Helping Nice People Move as either a Buyer's Agent or Seller's Agent for over 40 years - Experience cannot be taught, it can only be earned. Meeting and exceeding client's expectations leads to a steady stream of referred home buyers and sellers.

11/10/2026

Before you replace the windows or the furnace, it's worth finding out what's actually making that room cold. 🏠

🔍 Find the real problem. A professional home energy assessment, sometimes called an energy audit, looks at how your home uses and loses energy and ends with a list of suggested improvements.

🌬️ Seal the leaks first. If the assessment turns up air leaks and thin insulation, that's a natural place to start. EPA's modeling estimates that air sealing and insulation together can save an average of 15% on heating and cooling costs in typical existing US homes.

📏 Then size the system. A tighter, better-insulated house needs less heating and cooling, which can change the size of the equipment you'd buy later.

🪟 Look twice at the windows. If they're otherwise in good shape, weatherstripping or a storm window may be worth pricing out alongside a full replacement.

Some homes will need bigger work, and the assessment is how you'll know.

Read the full article: https://ericreusch.myagent.site/which-energy-upgrades-are-actually-worth-it-what-lowers-your-bills-what-buyers-notice-and-what-can-wait/

When a heating or cooling system is due for replacement anyway, the question gets simpler. 🔧You're paying for a replacem...
11/05/2026

When a heating or cooling system is due for replacement anyway, the question gets simpler. 🔧

You're paying for a replacement either way. What you're really weighing is the difference in price between a standard model and a more efficient one, and whether the savings will cover it.

Say, hypothetically, the efficient model costs $2,000 more and saves $250 a year. That's eight years to cover the difference, assuming the savings hold steady.

So the next question is how long you plan to stay. If it's another decade, that math can work for you. If you're getting ready to list next spring, comfort may be the better reason to upgrade, and that's a perfectly good reason as long as you know it's the one you're paying for.

Read the full article: https://ericreusch.myagent.site/which-energy-upgrades-are-actually-worth-it-what-lowers-your-bills-what-buyers-notice-and-what-can-wait/

For the past few years, a lot of the advice about energy upgrades started with a federal tax credit. Those credits have ...
11/03/2026

For the past few years, a lot of the advice about energy upgrades started with a federal tax credit. Those credits have ended for projects completed in 2026, which actually makes the decision clearer: each upgrade now has to earn its place on its own.

Other rebates or assistance may still be available, depending on where you live and whether you qualify.

Our new post walks through how to tell which ones are worth it, including what lowers your bills, what makes your home more comfortable, what buyers notice when you sell, and what can wait.

Read the full article: https://ericreusch.myagent.site/which-energy-upgrades-are-actually-worth-it-what-lowers-your-bills-what-buyers-notice-and-what-can-wait/

10/29/2026

Heating season has a way of exposing the little things that were easy to ignore all summer. 🔧

Five checks worth doing now:

1️⃣ Check or change the filter — if your heating system has one, follow the replacement schedule in the owner's manual

2️⃣ Book service if it's due — it's better to find a small problem during a routine visit than during a no-heat call

3️⃣ Find the drafts — doors, windows, the attic hatch, anywhere pipes come through a wall. Weather stripping and a tube of caulk go a long way

4️⃣ Review the thermostat schedule — make sure it still matches when you're home, asleep, and away

5️⃣ Reverse the ceiling fans, if yours have a winter setting — clockwise on low helps circulate warm air back into the room

A short check now helps your heating system work the way it's supposed to all season.

Which one is still on your list? Let us know in the comments.

Halloween is one night when more people than usual walk right up to your front door. 🎃It's worth looking at your house t...
10/27/2026

Halloween is one night when more people than usual walk right up to your front door. 🎃

It's worth looking at your house the way they will.

Is the walkway lit, or does everyone find the step the hard way? Does the front door look cared for, or has it been three winters since it was painted? Are the house numbers readable from the street? Is there anything on the porch that's been "temporary" since last spring?

None of this is about decorating. It's the same first-impression list a buyer notices in the ten seconds between the car and the front door — and Halloween gives you a rare chance to watch how people actually approach the house.

If you're thinking about listing in the spring, walk out to the sidewalk on the 31st and look back at your house. You'll see it.

What's the first thing you'd fix? Let us know in the comments.

Would you rather: move before the holidays, or wait until spring? 🏡Both are real strategies, and they trade off in oppos...
10/22/2026

Would you rather: move before the holidays, or wait until spring? 🏡

Both are real strategies, and they trade off in opposite directions.

Move now — less competition for the homes that are out there, sellers who are motivated rather than testing the market, and more room to negotiate. The tradeoff is a shorter runway and a move squeezed into a busy season.

Wait for spring — more listings, more choice, and better weather for everything from photos to moving day. The tradeoff is more buyers competing for the same homes, and prices that tend to firm up when they do.

There's no universally right answer here. It mostly comes down to whether your priority is selection or leverage.

Which way are you leaning? Let us know in the comments.

October gives sellers less useful evening light every week. 🌇Once the clocks change in most places, a 5:30 showing that ...
10/20/2026

October gives sellers less useful evening light every week. 🌇

Once the clocks change in most places, a 5:30 showing that felt bright and open in September can become a walkthrough in the dark. It's a small shift that changes a lot: buyers can't see the yard, the natural light you're selling doesn't show up, and rooms photograph — and feel — smaller.

A few things that help:

- Get your exterior photos taken on the next bright afternoon

- Turn on every light before a showing, and replace any bulbs that don't match the others

- Open the blinds before a daytime showing so the remaining natural light can do its job

- Light the walkway and the entry — the first ten seconds happen outside

- Add a lamp to any room that only has an overhead light

None of it costs much. The point is to adjust before the first dark showing catches you by surprise.

Call/text/email us at (608) 279-5811 or [email protected] if you have questions

10/15/2026

If you've been weighing whether to keep the house and rent it out, it's worth hearing the other side: plenty of the time, selling is the clearer call.

You need equity. If the down payment on the next home depends on this one's proceeds, that usually settles it. Stretching to carry two mortgages is where this decision goes wrong most often.

The numbers don't work. Rent that doesn't cover the carrying costs, with no strong case for appreciation, is a monthly subsidy to a house you no longer live in.

The house needs work. Deferred maintenance, an aging roof, old systems. Tenants don't defer those costs — they surface them.

Your home sells well right now. A softer headline market doesn't mean your specific house is sitting.

You don't want the job. Being a landlord is ongoing work, not a one-time decision. Plenty of owners run the numbers, see a decent hold on paper, and sell anyway because they'd rather have a clean break and a simpler life.

Keeping the house isn't a free option. It just doesn't come with a monthly bill that makes the cost obvious.

Read the full article: https://ericreusch.myagent.site/sell-it-or-rent-it-out-how-to-decide-what-to-do-with-your-home-when-you-move/

Most owners weighing "sell it or rent it out" start with two numbers: what the house would sell for, and what it would r...
10/13/2026

Most owners weighing "sell it or rent it out" start with two numbers: what the house would sell for, and what it would rent for.

Those two numbers don't answer the question.

What matters is what each path nets you over the years you'd actually hold it. On the sell side, that's the proceeds after commission, closing costs, and whatever it takes to get the deal done — and then what that equity goes on to do next. On the rent side, it's the mortgage plus property taxes, insurance, a maintenance reserve, a vacancy allowance, and management fees if you won't be handling it yourself.

And a rental pays you in three ways that arrive at different speeds: monthly cash flow, the principal your tenant is quietly paying down, and appreciation over time. A house that barely breaks even each month can still be a strong hold. One that cash-flows can still be the wrong call if you need that equity for the next place.

Run it with real local numbers for your specific house. Rent, taxes, and appreciation vary enough from one neighborhood to the next to flip the answer.

Read the full article: https://ericreusch.myagent.site/sell-it-or-rent-it-out-how-to-decide-what-to-do-with-your-home-when-you-move/

10/08/2026

Keeping your old house and renting it out sounds simple. It's manageable — but five things change the day a tenant moves in, and every one of them is easier to handle before than after.

🏦 Your lender — most primary-residence mortgages require you to move in and live there for a set period first. Confirm where you stand before you plan around it.

🛡️ Your insurance — a standard homeowner's policy doesn't cover a home rented out long-term, and a landlord policy generally runs about 25% more.

📋 Your HOA — rental caps, minimum lease terms, and approval processes are the reason some owners can't take this path at all.

🔑 Your tenant — screening, a proper lease, security deposit rules, and your state's and city's landlord-tenant law. This is the part that goes wrong when it's rushed.

⏰ Your time — a few hours a month in a quiet stretch, and whole days when something breaks or someone moves out. The 2 a.m. water heater call is real.

Nothing on that list is a reason not to do it. All of it is a reason to do it on purpose.

Read the full article: https://ericreusch.myagent.site/sell-it-or-rent-it-out-how-to-decide-what-to-do-with-your-home-when-you-move/

Address

440 Science Drive #203
Madison, WI
53711

Opening Hours

Monday 8:30am - 8pm
Tuesday 8:30am - 8pm
Wednesday 9am - 8pm
Thursday 9am - 7pm
Friday 8am - 4pm
Saturday 11am - 6pm
Sunday 11am - 6pm

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