Leucadia 101 Main Street Association

Leucadia 101 Main Street Association Dedicated to the historic preservation and revitalization of the N. Coast Hwy 101 Corridor.

Following the example of the Encinitas 101 Main Street, and 1700 other Main Street programs nationwide, the Leucadia 101 Main Street was founded in 2003. We work in community partnership with residents, business owners, property owners, the City of Encinitas, the County of San Diego, NCTD, and various stakeholders located within the community towards the improvement of the North Hwy 101 corridor.

Vision:
The Leucadia North Coast Highway 101 Corridor will be the lifeblood of a thriving and diverse community that lives its unique sense of history and artistry in the context of a visually appealing natural landscape, which showcases an easily accessible, safe, balanced mix of uses integrating residential, office, retail, entertainment, dining, and civic/cultural activities. Mission:
To support the Historic Leucadia North Coast Highway 101 Corridor by enhancing its economic and civic vitality, which includes promotion and marketing its vision, fostering partnerships, retail development and a ‘sense of place’ while acting as the lead advocate for its historic preservation and community cultivation through the engagement of all its citizens. The North Coast 101 Corridor includes approximately 225 unique businesses and property owners in the Project Area. The Leucadia 101 Main Street is a Non-Profit organization run by a 15 person board of directors and their full time Executive Director.

Congrats to the 2026 SDA Foundation L101 Music Scholarship Awardees!!! Luis Mozo and Aki Jackson - amazing work!!! Thank...
05/28/2026

Congrats to the 2026 SDA Foundation L101 Music Scholarship Awardees!!! Luis Mozo and Aki Jackson - amazing work!!! Thank you for your ongoing passion and support of youth music programs!

The 2026 Battle of the Bands is tomorrow! Come support these youth bands as they battle it out for the title! Free to th...
05/22/2026

The 2026 Battle of the Bands is tomorrow! Come support these youth bands as they battle it out for the title! Free to the public!

📍1144 N. Coast Highway

05/16/2026

Battle of the Bands is coming up!! Hope to see you out there supporting our youth music competition! Free to the public!

highway101

05/14/2026

Bulky beach chairs, it’s over.

At Chez Dédé, we designed a lightweight foldable beach backrest made for long beach days without the bulk.

Join the Reclining Club.

Happy Mother’s Day to all the moms and mother figures out there. Thank you for all you do!
05/10/2026

Happy Mother’s Day to all the moms and mother figures out there. Thank you for all you do!

So many ways to honor mom right here in Leucadia! Whatever her love language is, you can find a gift, experience, or act...
05/09/2026

So many ways to honor mom right here in Leucadia! Whatever her love language is, you can find a gift, experience, or act of service to make her feel as special as she is this Mother’s Day!

Thank you for supporting local

05/04/2026

Can’t stop, won’t stop! The events keep coming here in Leucadia! Up next is the Battle of the Bands on May 23!

Come out and hear some incredible local artists and enjoy all Leucadia has to offer! More info to come!

🎸 May 23
🎸11am
🎸The Brown Studio

And the winner is….. !! Thank you to everyone who came out to support this year’s Taste of Leucadia and to all of the l...
05/03/2026

And the winner is….. !! Thank you to everyone who came out to support this year’s Taste of Leucadia and to all of the local businesses who brought this event to life!

05/03/2026

Hello May! We have lots going on this month in our corner of Encinitas and can’t wait to see beyond out and about supporting local!

Stay tuned for more events throughout the month!

04/30/2026

Attn Leucadia!! A new run club is in town from EVERY Tuesday starting May 12 at 6pm. Join for an all levels group run starting and finishing at the Duck Foot Leucadia tasting room. Totally free to join!

🏃🏼 Approximately 3 miles around our beautiful beach town, all paces are welcome. Stick around for food and brewery hangs!

🏃🏽‍♀️ Tag your running buddy or share this post to gather your squad!

Thank you Leucadia for an incredible 2026 Taste of Leucadia! From the sips and bites to the amazing tunes all along our ...
04/20/2026

Thank you Leucadia for an incredible 2026 Taste of Leucadia! From the sips and bites to the amazing tunes all along our stretch of Highway 101, you showed us what makes our corner of Encinitas so special!

Thank you to all of the businesses that made this event so incredible and to the community for coming out, having fun, and supporting local! We love you, Leucadia! Cheers!!

Address

1410 N Coast Highway 101
Encinitas, CA
92024

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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