A-P

14/08/2026

LEASED & TRADING | TOMMY HILFIGER, 260 COLLINS STREET ❤️

Another global name is now open at Collins Arcade.

Tommy Hilfiger has officially opened its new 216 sqm Melbourne CBD store at 260 Collins Street, bringing its iconic American style to the heart of Collins Street.

Featuring men’s and women’s fashion, accessories, Tommy Jeans and signature Tommy Icons, the new store is another fantastic addition to the evolving retail mix at Collins Arcade.

Proudly leased by Ainsworth Property.

📍 Collins Arcade, 260 Collins Street, Melbourne

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12/08/2026

Turnover rent — when rent and retail performance go hand in hand.
A base rent + turnover structure can offer flexibility for tenants and upside for landlords. The key? Clear sales reporting and transparency from the start.

06/08/2026

06/08/2026

Melbourne's café culture didn't happen by chance—and few brands have shaped it like Brunetti Oro 1956

In this episode of A-PTV, Zelman Ainsworth sits down with Yuri Angele, Managing Director of Brunetti, to discuss the evolution of one of Melbourne's most iconic café brands. From a single Carlton store to a network of locations across Melbourne, Yuri shares the lessons behind building a business that has remained relevant for more than 50 years.

Watch the full interview: https://youtu.be/xeAUOjwR6NM?si=lKDwKIiYqLXkJgZ-

04/08/2026

Face rent vs effective rent — know the difference. 👀

📌 FACE RENT: the number you see advertised.
📌 EFFECTIVE RENT: what you actually pay after incentives are factored in.

Key point: two leases with the same rent can cost very different amounts. Always compare the real cost over the full lease term.

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30/07/2026

One address. More than 100 years of reinvention.

Since opening as Russell House in 1923, 130 Russell Street has continually evolved alongside Melbourne itself.

Originally built as an automotive showroom during the city's early motoring era, the building later welcomed commercial offices, retail operators and music businesses before becoming the long-time home of the Melbourne Theosophical Society for over 45 years.

Today, the address has entered its next chapter as Melbourne Place, home to Melbourne Place and a curated mix of hospitality, retail and lifestyle experiences.

Adding to this transformation, Ainsworth Property proudly leased the three Russell Street retail frontages to SEASONS Optical, Le Yeahllow, and Acoffee Melbourne —bringing fresh energy and new experiences to one of Melbourne's most vibrant city precincts.

The buildings that shape Melbourne's future are often those with the richest past.

📸 Historical images belong to their respective owners and are used for historical and educational purposes.

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30/07/2026

LEASED + TRADING ✔

Another successful retail leasing outcome delivered by Ainsworth Property.

At 265 Swanston Street, we've secured a quality operator that complements one of Melbourne CBD's busiest retail precincts—creating value for both the landlord and the surrounding streetscape.

Successful retail leasing isn't simply about filling a vacancy. It's about placing the right business in the right location to support long-term trading performance.

WE ❤️ RETAIL

24/07/2026

LEASED + TRADING ✔ | Amie Bakery

Another quality retailer found the right home.

Amie Bakery joined Melbourne's leading innovation precinct, bringing over a decade of fresh, made-daily Vietnamese bakery favourites to one of the city's fastest-growing knowledge and education hubs. The location was selected to serve the daily flow of office professionals, researchers, students and visitors, making it a natural fit for both the operator and the property.

Successful retail leasing wasn't just about filling a vacancy—it was about matching the right business with the right customer base to create a long-term outcome for both landlord and tenant.

Leased by Ainsworth Property | WE❤️RETAIL

23/07/2026

67 Swanston Street has always adapted to Melbourne's changing retail landscape.

🏀 Melbourne Sports Depot – For decades, this corner was the destination for sporting goods and teamwear.

🎮 EB Games – The next generation arrived, with gamers making this one of Australia's most recognisable EB Games flagship stores, complete with the iconic Nintendo Experience that attracted visitors from across Victoria.

🍟 McDonald's – Today, the site has entered a new chapter as Melbourne's largest McDonald's restaurant, bringing one of the city's busiest retail corners back to life.
One address. Three iconic retailers. Each reflecting how Melbourne's CBD continues to evolve with changing consumer demand.

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Photo credits to the respective photographers and copyright owners.

21/07/2026

"Why do landlords offer incentives?

• RENT-FREE: no rent for an agreed period (you may still pay outgoings under a net lease).
• FIT-OUT CONTRIBUTION: landlord helps pay for your shop fit-out.
• STEPPED RENT: lower rent at the start, increasing over time.

Important: incentives reduce your real cost — typically at the start of the lease.

📌 Save this for your next lease negotiation
📩 Get in touch with Ainsworth Property to discuss your next retail opportunity.

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