10/05/2026
Thinking about painting before you list? ๐จ The color you pick could cost you thousands โ or add thousands to your sale price.
Zillow's 2026 buyer research surveyed 4,000 home shoppers and found that the right paint colors can boost offers by more than $5,000. The wrong ones? They can shave over $18,000 off what buyers are willing to pay.
Here's what's working right now:
๐ซ Chocolate Brown ( ) in the bedroom โ the highest value color overall, adding up to $2,277
๐ฟ Sage Green ( ) โ the only shade buyers rate highly in every room, adding ~$1,000
๐ค Dark Gray ( #424242) in the kitchen โ adds $1,373
๐ Pale Blue ( ) in the living room โ adds $1,723
And what to avoid: red kitchens ( ) can decrease offers by $8,000. Yellow throughout a home ( )? That could cost more than $18,000.
If you're getting ready to list, let's talk about which colors will work in your home and your neighborhood. ๐ก
DM us or give us a call and we'll put together a paint strategy for your listing.
Andy Nguyen
๐ฒ 928-955-8188