08/26/2026
Cushman & Wakefield | Pyramid Brokerage Company is pleased to announce the sale of 911 Brooks Avenue, Rochester, NY 14624, a 180-room former hotel situated on 10.8 acres at the gateway to Rochester, NY.
Vacant since 2020 and recently condemned, the property presented unique challenges and an equally unique redevelopment opportunity. Matthew Weinrieb and Robert F. Wied, Jr. took on the assignment, while Mark Pennella brought the buyer to the transaction, helping move the property toward an exciting new chapter.
Erie Materials has acquired the site and plans to demolish the former hotel this fall to make way for a new 62,000 SF warehouse and showroom.
The property offers several advantages, including:
• Prominent frontage along I-390
• Close proximity to Frederick Douglass Greater Rochester International Airport
• Erie Canal waterfront
• A transferable $2 million Restore New York grant for remediation and demolition
This transaction marks the transformation of a long-vacant property into a productive new use and investment in the Rochester market.
Congratulations to Matt, Bob, and Mark on bringing this complex transaction together!