06/19/2026
For Trav’s Outfitter, standing out in retail has never been about being the biggest. It has been about service, relationships, and showing up for the working people who keep their communities moving.
As the family business looks toward its second generation of leadership, founder Travas Uthe is thinking carefully about what it takes to build something that can last — not just for the business, but for the family and the communities it serves.
In our latest member spotlight, learn how Trav’s Outfitter is navigating growth, succession, and the realities of independent retail with the support of PFBA resources, peer connections, and next-generation programming.
Read the full article at bit.ly/4aTnUaA
Thrive for Generations.