03/31/2026
Mark Lukes, CEO here at REMA, sat down with Norma Rawlings of Inner Circle Broker Coaching to discuss many topics including the growing impact of ancillary services on brokerage profitability, stability, and long-term value.
Too many brokerages focus only on more agents, more deals, and more volume. But volume alone does not always build a stronger business.
At REMA, we see it often. Two brokerages can have similar production, yet one significantly outperforms the other because it built the right revenue channels around the business.
Tell us what you think!
Are ancillary services a meaningful part of your brokerage strategy today and if so, what have you implemented?
Most brokerages are focused on transactions. More agents. More deals. More volume.But the real money? It’s not always in the transaction.It’s in what surroun...