11/11/2022
As an agent, it is important to know and understand the marketing trends in your field! Here are a few important real estate statistics you NEED to know:
1. 92% of homes sold in the U.S.in 2021 were sold using an agent or a broker.
2. The average listing price for a home in the United States has risen more than 14% YoY to $416,000 as of June 2022.
3. U.S. homes spent a median of 14 days on market in June 2022—down 3 from 17 days in June 2021.
4. Millennials reign as the largest homebuying generational group, purchasing nearly one out of every five homes that sold in 2022 so far.
5. Gen Xers made up the largest share of home sellers at 24%.
6. 72% of Realtors use Facebook for business purposes.
7. More than 30% of Realtors report closing at least one transaction a year as a direct result of their use of social media.
8. The average American Facebook user clicks on 11 ads per month.
9. 73% of homeowners say they’re more likely to list with a Realtor who uses video to sell the property.
10. Homes with drone photography as a part of the marketing plan sell, on average, 68% faster than those without.
