05/04/2026
🏆 770GOODLAW $7,700 AI ADS CONTEST — WINNERS ANNOUNCED
Two weeks ago, we asked AI creators to make advertising for our firm. Today, we have winners.
But before I name them, I want to say thank you.
TO EVERY CONTESTANT WHO ENTERED
38 of you took our brief seriously. You produced real, creative work — TV commercials, YouTube spots, radio scripts, billboards, print ads, short-form videos, Reels. Some of you submitted in English, others in Vietnamese. Some of you were first-time AI creators, others experienced. All of you brought your craft to a contest that asked something difficult: capture our firm's voice in your medium.
What you made surprised us. The range of creative interpretation, the technical ex*****on, the emotional truth in some of these submissions — this contest produced work I genuinely could not have predicted. To all 38 contestants: thank you for trusting us with your time and creative effort.
TO EVERYONE WHO LIKED AND COMMENTED
This contest was decided by community engagement. Real people — friends, family, colleagues, members of our firm's community — took time to look at submissions and respond authentically. Some of you left thoughtful comments that brought tears to creators' eyes. Some of you cast quiet likes that added up to victories. Every act of engagement mattered.
Thank you to my own friends and family who answered when I asked. Thank you to the creators who mobilized their networks. Thank you to the team members who supported their colleagues' work. Thank you to past clients who returned to see what 770GOODLAW was up to.
NOW — THE WINNERS
🎬 CATEGORY 1: TV COMMERCIAL
1st Van Cook — $770
2nd Phong Thanh Huynh — $377
3rd Phi Thien Lac — $277
4th Cody Truong — $177
▶️ CATEGORY 2: YOUTUBE PRE-ROLL
1st Van Cook — $577
2nd Phong Thanh Huynh — $347
3rd Phi Thien Lac — $217
4th Tanya Partee — $137
5th Phillip Pham — $77
🎙️ CATEGORY 3: RADIO AD
1st Phong Thanh Huynh — $477
2nd Phi Thien Lac — $277
3rd Harvey Truong — $197
📄 CATEGORY 4: PRINT/MAGAZINE
1st Phong Thanh Huynh — $377
2nd Phi Thien Lac — $177
3rd Ky An Hoang — $137
4th Phillip Pham — $77
T-5th Harvey Truong — $28.50
T-5th Cody Truong — $28.50
📱 CATEGORY 5: FACEBOOK/REELS
1st Phong Thanh Huynh — $277
2nd Tanya Partee — $177
3rd Phi Thien Lac — $107
T-4th Phillip Pham — $52
T-4th Harvey Truong — $52
📲 CATEGORY 6: SHORT-FORM VERTICAL
1st Phong Thanh Huynh — $247
2nd Phi Thien Lac — $127
3rd Harvey Truong — $77
4th Tanya Partee — $37
5th Cody Truong — $17
🛣️ CATEGORY 7: BILLBOARD
1st Van Cook — $247
2nd Phong Thanh Huynh — $127
3rd Harvey Truong — $77
4th Phillip Pham — $37
5th Phi Thien Lac — $17
A NOTE ON TIE HANDLING
When two contestants tied for the same place, we applied the standard golf-tournament rule: the prize money for the tied position(s) is combined and split equally among the tied winners. Cat 4 5th-place tie: Harvey Truong and Cody Truong split the $57 prize ($28.50 each). Cat 5 4th-place tie: Phillip Pham and Harvey Truong consumed both 4th and 5th place positions ($67 + $37 = $104) and split equally ($52 each).
🌟 BONUS AWARDS
🏆 Grand Prize ($770): Van Cook — for the highest total score across the contest
🎯 Cross-category Bonus ($77 each): Van Cook, Phi Thien Lac, AND Phong Thanh Huynh — all three placed top-3 in 3+ categories
🎵 Radio Jury's Choice ($77): Phong Thanh Huynh — for the best intro-to-outro jingle bookending
🏅 Honor Roll ($7): Phong Thanh Huynh — for earning all 6 Commitment Points
THREE PERFORMANCES WORTH SPECIAL RECOGNITION
Phong Thanh Huynh placed in ALL 7 categories — winning 1st in Radio, Print, Facebook/Reels, and Short-form Vertical. Plus Radio Jury's Choice and Honor Roll. A remarkable demonstration of range across every format.
Phi Thien Lac placed in ALL 7 categories — earning 2nd place in three categories (Radio, Print, Short-form) and 3rd place in three more (TV, YouTube, FB/Reels). Equally impressive consistency.
Van Cook took 1st place in TV Commercial, YouTube Pre-roll, and Billboard — the three categories most likely to drive new client awareness. Plus Grand Prize for highest total score.
Three different paths to excellence. Three different shapes of winning. Each of these contestants showed something different about what AI creative work can be.
A NOTE ON GENEROUS RULE INTERPRETATION
Our published rulebook said the Cross-category bonus goes to "any contestant who places in the top-3 of three or more categories." Reading that strictly, three contestants qualified — Van Cook (3 categories), Phi Thien Lac (6 categories), and Phong Thanh Huynh (7 categories). We awarded $77 to all three. The contest's integrity was worth honoring the rule as written rather than arbitrarily limiting it to a single winner.
WHAT'S NEXT
📧 Winners — please email [email protected] with your full name, mailing address, PayPal email (or bank wire details for international winners), AND let us know whether you can attend the in-person Winners Ceremony on Monday May 18. Tax forms (W-9 for US, W-8BEN for international) will follow. Payment within 30 days of returned tax forms.
🍽️ WINNERS CEREMONY — MAY 18 AT Nam Phuong Restaurant - Jimmy Carter Blvd Location NAM PHUONG
Date: Monday, May 18, 2026 at 12:00 PM (noon)
Location: Nam Phuong Restaurant, Jimmy Carter Blvd, Norcross, GA
We'd love to celebrate with you in person. The firm is hosting a Vietnamese feast at Nam Phuong for all winners who can attend. Each winner who attends in person will also receive a $77 travel honorarium ON TOP of their announced prizes.
Attendance is completely optional. If you can't make it, your full prize will be paid via PayPal/wire regardless. Let us know your RSVP when you email us your prize details so we can give Nam Phuong an accurate headcount.
📺 First-Use Bonus: $770 to any contestant whose submission the firm publishes as actual advertising. Decisions on which submissions become real advertising will be made over the coming weeks following Bar compliance review. Winners will be contacted directly.
📋 Transparency Report: We will publish a full transparency report this Thursday May 7 documenting every aspect of how this contest ran — including the three rule refinements made during the contest (deadline removal Apr 28, engagement window expansion Apr 29, where-engagement-counts clarification Apr 30), engagement integrity reviews if any, the Cross-category bonus interpretation, and the golf-rule tie handling applied to two categories. Total prize payout: $7,492 of the $7,700 commitment, with $208 remaining due to unawarded prizes in categories with insufficient qualifying submissions (Cat 1 5th and Cat 3 4th/5th) net of generous Cross-category interpretation.
A FINAL THANK YOU
We started this contest hoping for 15-20 submissions. We got 38. We hoped for engagement from our firm's community. We got it from past clients, family, friends, team members, and creator networks across multiple platforms. We hoped to produce maybe one or two ads we could actually use. We have multiple submissions worth genuine consideration for actual advertising.
To everyone who made this contest what it was — contestants, engagers, my team, my family — thank you. This wasn't a marketing exercise. It became something more. Your creative work and authentic engagement made our firm look in the mirror and see who we really are.
— Alex
H.Q. Alex Nguyen
Managing Attorney, 770GOODLAW
