05/21/2026
โWE CHANGED THE SPELLING SO ITโS LEGAL.โ
I have heard that many times.
Unfortunately, trademark law is not that simple.
Courts look at the overall commercial impression created by the marks.
If customers are likely to believe that the businesses are related, changing a single word or a spelling may not help.
That is why proper trademark clearance searches matter BEFORE investing in:
Websites.
Signs.
Packaging.
Advertising.
Inventory.
I have seen businesses spend years building a brand only to receive a cease-and-desist letter demanding everything be changed.
A trademark problem discovered late can become extremely expensive.
Would your current business name survive a trademark challenge?
My book ๐๐ฏ๐ท๐ช๐ด๐ช๐ฃ๐ญ๐ฆ ๐๐ด๐ด๐ฆ๐ต๐ด: ๐๐ฐ๐ธ ๐ต๐ฐ ๐๐ข๐น๐ช๐ฎ๐ช๐ป๐ฆ ๐ต๐ฉ๐ฆ ๐๐ช๐ฅ๐ฅ๐ฆ๐ฏ ๐๐ข๐ญ๐ถ๐ฆ ๐ช๐ฏ ๐ ๐ฐ๐ถ๐ณ ๐๐ถ๐ด๐ช๐ฏ๐ฆ๐ด๐ด will help you understand the IP in your business and its value. It will also explain the traps and mistakes that can get you sued.
Click here for a free copy:
๐ https://www.ipguy.com/are-your-brands-being-ripped-off/