Rob.Realtor

04/27/2026

Today brought big industry news: Real announced a definitive agreement to acquire RE/MAX Holdings.

Our message to our agents and clients is simple:

The RE/MAX name remains.
The balloon remains.
Our offices remain.
Our agents remain.
Our service remains.

At RE/MAX Platinum, it is business as usual — with potential upside as more details become clear.

We’ll keep our agents informed as we learn more. For now: keep serving people well, keep doing the work, and go get a listing.

04/25/2026

Most people don’t fail the real estate exam because they didn’t care.

They fail because they studied the wrong way.

Reading and highlighting can make the material feel familiar, but familiarity is not the same thing as recall.

On exam day, recall is what matters.

That’s why I built the free Rob. Realtor Exam Prep App for future Michigan real estate agents.

Practice questions.
Detailed explanations.
Bookmarks.
Progress tracking.
Mock exam-style practice.

A simple system to help you stop studying randomly and start preparing with purpose.

Link is in the comments.

04/16/2026

Aged 46-60, Gen X were the most likely buyers this past year to purchase a multi-generational home. Often referred to as The Sandwich Generation, Gen X buyers are more often housing older relatives and children at the same time.

03/31/2026

03/25/2026

This week, we’re talking about what it really takes to build culture, energy, and education inside a growing real estate organization.

Hosts Kaylee Wilkinson and Ashley Dane sit down with Nicole Bartolomucci, Jordan Genso, and Rob Sherman of RE/MAX Platinum, one of the largest and most dynamic offices in our region.

They share how they have built a strong culture across multiple locations and why education continues to be at the center of their success.

In this episode:
• How they each found their path into leadership
• What it takes to build and maintain a unified culture
• How they approach training, sales meetings, and agent development
• How they collaborate as a leadership team
• Their vision for the future and what it means for agents

If you are focused on growing your business, leading others, or building something meaningful, this conversation is worth your time.

🎧 Listen now on :
Spotify : https://open.spotify.com/episode/1615PvbVIdUs7uJu3qhnHB?si=defde4781f4b4e99

or watch on YouTube : https://youtu.be/2bzohv8dvU4?si=AXQvxt69p6TSx1CQ

03/22/2026

The Midwest was the strongest performer in February, and honestly, that makes sense.
Healthy markets are built where people can still find opportunity. Where affordability gives families, buyers, and investors room to move. That’s why the Midwest continues to stand out.
Affordable doesn’t mean behind.
It means there’s still a path forward.

03/15/2026

Potential Realtors! We just wrapped up this video series helping those looking to get started in this industry called real estate, I hope you find this helpful!

If you’re thinking about getting into real estate, this playlist is meant to slow things down and give you clarity. These are short, practical videos built a...