02/09/2026
This one was a little harder to share.
Most of what we post in real estate are the wins.
SOLD. PURCHASED. Another client. Another transaction.
But building a business also means learning how to deal with the opportunities that donāt become yours.
This one involved a good friend.
Of course I was disappointed when he chose another agent. Iād be lying if I said otherwise.
But after thinking about it, I realised something.
Friendship can open the door. It doesnāt guarantee the business.
When someone is making a decision about their home, their money and their family, they should choose the person they feel most comfortable trusting ā even when that person isnāt me.
So nothing changed between us.
Weāre still friends. I still wish him well with the sale.
And I carry on building.
Because Iād rather lose a transaction than allow a transaction to change a friendship that took years to build.
Still learning. Still growing.
And maybe thatās part of building a business too ā learning that not every opportunity has to become yours.
The relationship should last longer than the transaction.