Chairman-ARQ Group
Managing Partner-Poet Restaurants Group
CEO-Poet Developers (Pvt) Limited
CEO-SS Advisers
Chairman-Pakistan Restaurants Unity
Association (PRU)
CEOs & Top Professionals Connector
Advisor-Pak China Chamber Int’l Investments 🚀 Entrepreneur | Corporate & Hospitality Leader | Branding & Marketing Expert | Business Growth Consultant | CEO & Top Professionals Connector | AI & Autom
ation Advocate
I am a passionate entrepreneur and industry leader with extensive experience in corporate hospitality branding marketing PR and business development. As the Founder & Chairman of Pakistan Restaurants Unity Association (PRU), I am committed to empowering businesses fostering industry growth driving innovation and shaping Pakistan’s future. With a strong background in corporate strategy hospitality management branding digital marketing and public relations, I have successfully built and scaled multiple ventures, including Poet Boutique Restaurants which has expanded into specialized brands such as Poet Mughlai, Poet Multi-Cuisine, Poet Catering & Events Management—and more exciting brands coming soon. I am an expert in branding and marketing with a deep understanding of the fundamental differences between the two. Additionally, I am a strong advocate of AI automation tools and emerging business technologies that streamline operations enhance customer experiences and redefine efficiency. By integrating AI-driven solutions and automation strategies, I help businesses stay ahead of the curve and maximize their potential. As a market trendsetter in business, I consistently identify new opportunities predict industry shifts and implement forward-thinking strategies that ensure long-term success. I am also strongly committed to eco-friendly and sustainable business practices integrating green initiatives into Poet Boutique Restaurants and other ventures. My efforts extend beyond business as I am deeply involved in initiatives that shape Pakistan’s economic and corporate landscape creating opportunities for businesses professionals and future leaders. Through SS Advisers, I provide one-stop legal support services for local residents businesses and overseas Pakistanis. Our expertise includes property management compliance inheritance corporate legal support and regulatory affairs. We specialize in assisting women senior citizens and foreign nationals in navigating legal complexities in Pakistan.
