24/02/2026
SERIOUS BUSINESS TALK: The Iloilo Business Club, Inc. and Cornelius Magnate Engagement & Consulting bring 2 power session.
These will be held on March 10, 2026 at the Aguinaldo Hall, Goldberry Lite Hotel, Iloilo City.
β’ Building a Holistic Ilonggo Branded Experience Mindset
β’ Safeguarding Enterprise Values Across Generations: Conversations on Intellectual Property, succession Planning, and Reputation Management
We will be joined by Atty. Ed T. Reyes III and his associates, Atty. Gelie Rose P. Famillaran-Naciongayo, Atty. Kchyrziahshayne DyΓ±elle V. Dinopol, Atty. Nestor Jeremy B. Moreno, and Atty. Juanito D. Balasote III.
π½πͺππ‘πππ£π π ππ€π‘ππ¨π©ππ ππ‘π€π£πππ€ πππ₯ππ§πππ£ππ πππ£ππ¨ππ©
Main Discussant: Ken Lerona, marketing and innovation strategist with 20+ years of experience; Principal Consultant, Founder & President, Cornelius Magnate Engagement & Consulting. Ken will guide participants in translating Ilonggo values into an Experience Engineering operating system using systems thinking and Pamamahalang Pilipino (a Filipino values-based management framework), drawing from global service frameworks informed by neuroscience, psychology, and anthropology. Recommended for top management; highly interactive.
ππππππͺππ§πππ£π ππ£π©ππ§π₯π§ππ¨π πππ‘πͺππ¨ πΌππ§π€π¨π¨ πππ£ππ§ππ©ππ€π£π¨: ππ, ππͺππππ¨π¨ππ€π£, πππ₯πͺπ©ππ©ππ€π£
Main Discussant: Ken Lerona, joined by guests and panelists.
Invited Resource Speaker: Atty. Ed T. Reyes III, Founding Partner, ETRIII Lawβa prominent litigation lawyer based in Iloilo City, longtime professor at the University of San Agustin School of Law, and author of legal textbooks.
This executive conversation tackles the continuity risks that shape whether businesses endure: intellectual property discipline, succession readiness, and reputational risk management. Designed for family enterprises and ownership stakeholders, it provides practical governance guardrails for protecting enterprise value across generations. Recommended for owners, board members, ownership claimants, family members, and next-generation leaders.