IP Gennesis - Intellectual Property

09/05/2026

Today, we celebrate the unwavering dedication, love, and resilience of all mothers.

Thank you for being the world’s true superwomen.

Happy Mother's Day! 🌹

#商标 #商标注册 #专利 #知识产权 #外观专利 #实用专利 #版权 #工业设计 #马来西亚

08/05/2026

Trademark registration is not about getting a certificate.

When someone copies your brand,
This registration gives you the power to take legal action.

From stopping the infringement,
to claiming losses,
to criminal penalties in serious cases.

That’s why trademark registration matters.

Because prevention is always easier than enforcement later.

Let’s discuss before problems happen.

#商标 #商标注册 #专利 #知识产权 #外观专利 #实用专利 #版权 #工业设计 #马来西亚

30/04/2026

Our marketing team is on leave (for the long weekend) so our boss' daughter 👧 took over!

Wishing everyone a Happy Labour Day and a happy weekend! Take a good rest and come back to work fresher and stronger (with more creative juices ✨)

#商标 #商标注册 #专利 #知识产权 #外观专利 #实用专利 #版权 #工业设计 #马来西亚

30/04/2026

Most people think trademark similarities is about 𝐡𝐨𝐰 𝐦𝐮𝐜𝐡 𝐲𝐨𝐮 𝐜𝐡𝐚𝐧𝐠𝐞 𝐚 𝐭𝐫𝐚𝐝𝐞𝐦𝐚𝐫𝐤.

• Add a letter.
• Swap a word.
• Tweak the spelling.

𝐓𝐡𝐚𝐭’𝐬 𝐧𝐨𝐭 𝐡𝐨𝐰 𝐢𝐭 𝐰𝐨𝐫𝐤𝐬.

Trademark similarity isn’t a “spot the difference” game.

It’s about one simple question:

“𝐖𝐢𝐥𝐥 𝐭𝐡𝐞 𝐩𝐮𝐛𝐥𝐢𝐜 𝐛𝐞 𝐜𝐨𝐧𝐟𝐮𝐬𝐞𝐝?”

• Not the judge.
• Not the lawyer.
• 𝐈𝐓 𝐈𝐒 𝐓𝐇𝐄 𝐂𝐎𝐍𝐒𝐔𝐌𝐄𝐑𝐒

And confusion doesn’t come from just one angle.

It’s assessed based on the overall impression:

• Visual (how it looks)
• Aural (how it sounds)
• Concept (what it means)
• Trade Channel
• Surrounding circumstances

Miss one, and you might miss everything.

Let’s look at real cases:-

👉𝐂𝐚𝐬𝐞 𝐒𝐭𝐮𝐝𝐲 𝟏: 𝐒𝐈𝐒𝐓𝐄𝐑 𝐯𝐬 𝐌𝐈𝐒𝐓𝐄𝐑
(𝐓𝐨𝐡𝐭𝐨𝐧𝐤𝐮 𝐒𝐝𝐧 𝐁𝐡𝐝 𝐯 𝐒𝐮𝐩𝐞𝐫𝐚𝐜𝐞 (𝐌) 𝐒𝐝𝐧 𝐁𝐡𝐝 [𝟏𝟗𝟖𝟗])

→ Only one letter difference
→Despite structural similarity, the marks conveyed distinct meanings
→ The court found no likelihood of confusion

Now compare that with:

👉𝐂𝐚𝐬𝐞 𝐒𝐭𝐮𝐝𝐲 𝟐: 𝐖𝐈𝐍𝐋𝐎𝐍 𝐯𝐬 𝐌𝐈𝐍𝐋𝐎𝐍
(𝐂𝐡𝐨𝐧𝐠 𝐅𝐨𝐤 𝐒𝐡𝐚𝐧𝐠 𝐯 𝐋𝐢𝐥𝐲 𝐇𝐚𝐧𝐝𝐢𝐜𝐫𝐚𝐟𝐭 [𝟏𝟗𝟖𝟗])

→ Also just a one-letter difference
→ Strong similarity in sound and structure
→ the court found likelihood of confusion established

Same “small change” idea.

Completely different outcomes.

Why?

Because the court didn’t count letters.

They assessed overall impression

How the marks sound, look, and feel to the public.

That’s the part most people overlook.

𝐂𝐡𝐚𝐧𝐠𝐢𝐧𝐠 𝐬𝐩𝐞𝐥𝐥𝐢𝐧𝐠 ≠ 𝐚𝐯𝐨𝐢𝐝𝐢𝐧𝐠 𝐢𝐧𝐟𝐫𝐢𝐧𝐠𝐞𝐦𝐞𝐧𝐭.

𝐋𝐨𝐨𝐤𝐢𝐧𝐠 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭 ≠ 𝐛𝐞𝐢𝐧𝐠 𝐥𝐞𝐠𝐚𝐥𝐥𝐲 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭.

💡The takeaway:

𝐓𝐫𝐚𝐝𝐞𝐦𝐚𝐫𝐤 𝐬𝐢𝐦𝐢𝐥𝐚𝐫𝐢𝐭𝐲 𝐢𝐬 𝐧𝐨𝐭 𝐪𝐮𝐚𝐧𝐭𝐢𝐭𝐚𝐭𝐢𝐯𝐞 (𝐡𝐨𝐰 𝐦𝐮𝐜𝐡 𝐜𝐡𝐚𝐧𝐠𝐞𝐝), 𝐛𝐮𝐭 𝐪𝐮𝐚𝐥𝐢𝐭𝐚𝐭𝐢𝐯𝐞 (𝐡𝐨𝐰 𝐢𝐭 𝐢𝐬 𝐩𝐞𝐫𝐜𝐞𝐢𝐯𝐞𝐝).

🧠Let’s play!

“𝐅𝐀𝐒𝐓 𝐌𝐎𝐍𝐊𝐄𝐘” 𝐯𝐬 “𝐐𝐔𝐈𝐂𝐊 𝐌𝐎𝐍𝐊𝐄𝐘”

Different words, same meaning, will it be an issue?

#商标 #商标注册 #专利 #知识产权 #外观专利 #实用专利 #版权 #工业设计 #马来西亚

28/04/2026

“她声音听起来好像Taylor Swift”

未必是个赞美，反而可能是商标侵权。

除了美国，声音也可以在马来西亚注册为商标!

欢迎联系我们了解更多😉

“She sounds like Taylor Swift.”

May not be a compliment, possibly a trademark infringement.

Besides the US, sound can also be registered as a trademark in Malaysia!

Contact us to learn more😉

泰莱史的照片和声音已出现在大量AI生成的深伪内容中

#东方日报

23/04/2026

Talent gets you noticed.

But knowing your rights takes you further.

Thank you 韩新技职学院 Hanxin Vocational College and for inviting us to share at an IP session with a group of soon-to-be music graduates, who is also one of the youngest audiences we’ve had the pleasure of speaking to.

From copyrights to contracts, we talked about the not-so-glam side of the music industry, but this is the side that protects your art, your name, and your future.

You’re all so close to graduation, and soon you’ll be putting your music out into the world.

Wishing all of you the courage to keep creating boldly, make smart moves and always make sure what’s yours stays yours.


才华让你被看见，

但懂得保护自己的权利，才能让你走得更远。

感谢韩新技职学院 和 优乐 Elevate Music 的邀请，让我们有机会为一群即将毕业的音乐专业学生分享IP知识

从版权到合约，我们聊了音乐行业中不那么“华丽”的一面，但正是这一面，保护着你的作品、你的名字，以及你的未来。

你们就要毕业了，很快就要把自己的音乐带到这个世界。

祝愿你们继续大胆创作，做出明智的选择，并始终守护好属于你们的一切。

#商标 #商标注册 #专利 #知识产权 #外观专利 #实用专利 #版权 #工业设计 #马来西亚

17/04/2026

As part of our expansion, we’re excited to welcome new talents to the IP Gennesis team!

🌟Vee Vien, our IP Associate, she returns with hands-on experience across trademarks, copyright, patents & enforcement (and a sharp eye on branding + pop culture)

🌸Kit Kuan, our Legal Executive, kicking off her journey in Intellectual Property with us, bringing the perfect mix of cheeky and curious energy

🎓Jack Yee, our Legal Intern, recently called to the Bar, who found his way into IP through his love for literature and music.

Different paths, same passion for IP, we’re excited for what’s ahead!

#商标 #商标注册 #专利 #知识产权 #外观专利 #实用专利 #版权 #工业设计 #马来西亚

15/04/2026

Remember this?

We didn’t call it “IP” back then.

It was just:
Gold disc = original, the real one
Purple disc = copy, the fake one

Simple.

No one explained copyright.

No one talked about infringement.

But we understood one thing very clearly

✅Original matters.

We understood this as kids.

Today, you have your own brand.

Your own name, your own effort.

Now, you are the original.

Don’t let what you’ve built become the “purple disc”.

Be the Gold Disc🌟

#商标 #商标注册 #专利 #知识产权 #外观专利 #实用专利 #版权 #工业设计 #马来西亚

10/04/2026

Verbal deals don’t hold when things go wrong.

Trust is good, but agreements are better, especially when things take an unexpected turn.

Before you sign any agreement, do you really understand what you’re signing up for?

Don’t give your signature away without fully understanding it.

Check out this article to understand what you should be aware of before you sign away something so valuable.

Read full article here: https://www.lawenco.com/.../things-to-know-before-signing...

Before signing any agreement — pause. ⚠️

So many disputes begin because someone signed too quickly and “didn’t realise the agreement meant that”.

If your business regularly signs agreements, this guide will help you avoid the most common (and costly) mistakes before putting pen to paper.
📄✨ https://www.lawenco.com/post/things-to-know-before-signing-an-agreement-a-practical-guide-for-startups-and-business-owners

10/04/2026

Do you know there is a way to file your patent in up to 158 jurisdictions?

How? Through the Patent Cooperation Treaty (PCT).

But please do not misunderstand.

Filing a PCT application does not mean that your patent will be automatically granted in all 158 jurisdictions. The granting of a patent is a different story.

Want to know more?

Let’s take a few minutes to go through this article.

By the end, you will have a clear and practical understanding of:

1. How international patent filing works under the PCT
2. What a PCT application actually does (and does not do)
3. What steps you should take next

More importantly, it could save you time, money, and costly strategic mistakes down the road.

👉 Read the full article: https://sl1nk.com/8uh8ltr

#商标 #商标注册 #专利 #知识产权 #外观专利 #实用专利 #版权 #工业设计 #马来西亚

03/04/2026

We get this question a lot.

And we completely understand where it’s coming from.

In most services, when you pay for expertise, you expect a result.

Fix my car → it runs.
Hire a designer → I get a logo.
Engage a professional → I get what I want.

Right?

Well, trademark registration doesn’t quite work that way.

Even with the best strategy, strongest arguments, and most experienced IP agent

👉 Nothing is ever 100% guaranteed.

Because trademark approval doesn’t depend on just one person.

It ultimately comes down to the Registrar’s discretion.

And when it comes to trademarks, two key factors are not black and white:

1️⃣Distinctiveness
Is your trademark unique enough?

2️⃣Similarity to earlier marks
Is it too close to something that already exists?

These are highly subjective.

What looks distinctive to you,
may look descriptive to the Registrar.

What seems different to one examiner,
might feel confusingly similar to another.

Ask 5 people, get 5 different answers.

So naturally, no honest IP professional can say:

“Yes, guaranteed approval.”

(If someone does, you might want to ask a few more questions)

Now the important question:

👉 If nothing is guaranteed, does that mean it’s not important to engage a competent IP agent?

Actually, it makes it even more important.

While we can’t control the final decision,

we can influence everything leading up to it.

A competent IP agent will:

✔️ Conduct proper searches before filing
✔️ Flag potential risks early (instead of after you’ve spent money)
✔️ Advise if your mark is weak or likely to face objections
✔️ Help refine or adjust your trademark to improve chances
✔️ Respond strategically if objections are raised

In short:

👉 We don’t “guarantee success”
👉 But we increase your chances—and help you avoid costly mistakes

Engaging an IP agent isn’t buying a guarantee

It’s investing in better odds, better strategy, and fewer surprises.

At the end of the day, we’re on the same side.

We want your trademark to succeed just as much as you do.

Just we’d rather be honest with you than give a promise that may not hold.