28/04/2026
Geographical Indications are not merely identifiers. They are legal rights that protect origin, authenticity and reputation.
From craft to cultivation, a registered GI protects more than a name. It secures the legacy, distinctiveness and economic value linked to its place of origin. In a market driven by trust, protecting origin means protecting identity.
India’s evolving GI framework reflects a clear shift. Heritage is not only to be recognised, but to be protected with legal certainty.
Read the full blog here:
https://yjtrivedi.com/geographical-indications-in-india-protecting-the-heritage-that-matters/