12/10/2024
The story behind our logo.
As we use several different digital and technology tools in our daily lives to be as efficient as possible, we relied also on AI when searching for inspiration for our logo.
The first version of our logo was created by the AI tool Looka. From there we started to look at different options for the logo in a simple Word document (and yes, we also went through all fonts in Word before realizing that there you can't find anything nice 😂). It took a couple of months before we finally found the right fit for us. The turning point for finding the right logo came actually from our founder's mother & fiancée who said that what if you would flip one of the “L” letters in the opposite direction?
From there we got the idea of what if we flip one “L” letter upside down. Then to give more depth and premium feeling, we asked a designer to add the rose gold texture, and voila!🔥
What do you think about the final version?
