10/09/2026
ARE YOU TAKING A BIG RISK BY SELLING YOUR HOME AS-IS IN TODAY'S BUYER'S MARKET?
You could be turning away up to 65% of your potential buyers before they even walk through the door!
Research suggests approximately 65% of homebuyers prefer renovated, move-in-ready homes.
So if your home needs updating and you decide to sell as-is, think about what could happen.
FIRST, YOU MAY LOSE THE BUYERS YOU REALLY WANT.
Most buyers aren't contractors or renovation professionals.
They see your dated kitchen, worn flooring, old bathrooms and everything else that needs updating.
But they have no idea what the renovations will actually cost.
$20,000? $40,000? $70,000? More?
And buyers don't normally arrive at showings with a contractor, an estimator and a renovation team!
They don't spend days getting quotes just to decide whether your home is worth considering.
They see the work. They imagine the expense, uncertainty, dust and disruption.
And they simply move on to the next property.
Some won't even book a showing!
EVEN IF YOU REDUCE YOUR PRICE BY $30,000 OR $50,000, THOSE BUYERS MAY STILL WALK AWAY.
Your home becomes cheaper.
But their renovation headache doesn't disappear!
SECOND, YOU MAY ATTRACT THE BUYERS YOU DON'T REALLY WANT.
Investors. Contractors. Flippers.
They love properties that need work!
But they're not looking to pay you the best possible price.
They're looking for a deal.
They calculate renovation costs, carrying costs, risks and their profit margins.
And then they negotiate your price DOWN.
So think about the irony.
You reduce your price to attract more buyers.
But you may still lose buyers who hate renovations while attracting buyers who want an even bigger discount!
DOES THAT SOUND LIKE A SMART WAY TO SELL YOUR BIGGEST ASSET?
WHAT IF THERE WERE A THIRD OPTION?
What if you could:
✅ Sell your home without spending $20,000–$30,000 renovating upfront?
✅ Attract buyers who normally prefer move-in-ready homes?
✅ Potentially avoid unnecessary price reductions?
Sounds too good to be true?
That's exactly why I created the SmartMatch™ Home Sale System.
It changes the traditional way dated homes are bought and sold.
And it could completely change how you approach selling yours.
BEFORE YOU RENOVATE, REDUCE YOUR PRICE OR SELL AS-IS...
CALL EUGENE KAMENSKIY.
I’ll explain how SmartMatch™ works and whether it fits your situation.
Eugene Kamenskiy
Sales Representative | ROCK STAR REAL ESTATE INC., BROKERAGE
📞 647-447-1820
🌐 https://smart-match.ca