BACIU Partners

BACIU Partners BACIU PARTNERS is a business law firm that stands out thanks to its enthusiastic spirit for providing rapid, accessible, and genuinely useful legal assistance.

Our reputation in the Romanian legal market is that of a provider of outstanding services and being the first to signal and answer genuinely difficult questions in our particular areas of expertise, all with strong regulatory content. Our goal is to foster a collaborative professional environment and to contribute our respective distinctive voices to the unique and unmatchable sound of BACIU PARTNERS, the sound of knowledge.

Whatโ€™s left after a competition ends? For us, perspectives.But also lessons, questions, and ideas that deserve a longer ...
04/06/2026

Whatโ€™s left after a competition ends? For us, perspectives.

But also lessons, questions, and ideas that deserve a longer shelf life than the competition itself.

The case for our Intellectual Property Moot Court Competition. So, to continue the conversation around its 4th edition, we invited our team directly involved in this initiative to look beyond the case files and oral pleadings.

Our goal? Unlocking the future of IP by building a living reference book of sharp instincts and distinct ways of thinking.

We are opening the series with Ileana Nicolescu-Decsei, Master of Ceremonies for all four editions and a key architect from day one.

We spoke about what turns a technically correct argument into a memorable one, the role of anticipation, and why curiosity remains a future lawyer's most valuable asset.

Itโ€™s our way of continuously amplifying the sound of knowledge! ๐Ÿ”Š

Every now and then, and particularly during celebration days ( ๐Ÿ˜ ๐Ÿ˜‰ ), after discussing projects, initiatives, plans, win...
02/06/2026

Every now and then, and particularly during celebration days ( ๐Ÿ˜ ๐Ÿ˜‰ ), after discussing projects, initiatives, plans, wins, lessons learned, and everything in between, it is worth asking a much simpler question:

โ€œ๐‡๐จ๐ฐ ๐๐จ๐ž๐ฌ ๐ข๐ญ ๐Ÿ๐ž๐ž๐ฅ ๐ญ๐จ ๐›๐ž ๐ก๐ž๐ซ๐ž, ๐ซ๐ข๐ ๐ก๐ญ ๐ง๐จ๐ฐ?โ€

No slides, no โ€œright or wrongโ€ answers, no expectations. And most importantly, no templates (well, just a bit of sketched help ๐Ÿ˜Š).

Just pens, paper, and a few minutes to translate a state of mind into something visual.

๐“๐ก๐ž ๐ซ๐ž๐ฌ๐ฎ๐ฅ๐ญ๐ฌ? ๐Ÿ’œ

๐’๐ฎ๐ซ๐ฉ๐ซ๐ข๐ฌ๐ข๐ง๐ ๐ฅ๐ฒ ๐œ๐ซ๐ž๐š๐ญ๐ข๐ฏ๐ž. ๐Ž๐œ๐œ๐š๐ฌ๐ข๐จ๐ง๐š๐ฅ๐ฅ๐ฒ ๐ก๐ข๐ฅ๐š๐ซ๐ข๐จ๐ฎ๐ฌ. ๐‘๐ž๐ฆ๐š๐ซ๐ค๐š๐›๐ฅ๐ฒ ๐ฆ๐ž๐ฆ๐จ๐ซ๐š๐›๐ฅ๐ž.

Some drew โ€spirit-animalsโ€ or characters (known and soon-to-be-discovered). Some drew sunshine after rain or โ€œassuranceโ€-umbrellas. Some drew organised chaos (which, admittedly, may be the most realistic description of professional life).

๐’๐จ ๐ฐ๐ก๐ฒ ๐š๐ซ๐ž ๐ฐ๐ž ๐ฌ๐ก๐š๐ซ๐ข๐ง๐  ๐ญ๐ก๐ข๐ฌ? โ˜€๏ธ

Because of the signature sense that our colleagues saw themselves as part of something they help shape every day. Not perfect. Not finished. Constantly evolving.

Which, if you think about it, is probably what any professional community should strive to be.

Thank you, team, for showing up with the same mix of creativity, humour, commitment! ๐‡๐š๐ฉ๐ฉ๐ฒ ๐๐ข๐ซ๐ญ๐ก๐๐š๐ฒ! ๐ŸŽ‚ ๐ŸŽˆ ๐ŸŽ‰

P.S. And happy birthday here too to our very own Ana-Maria Baciu โญ

29/05/2026

Work in progress, quite literally! When balloons are not cooperating, the broom get's in action! Any leadership thoughts here? โ˜บ๏ธ

Do you know what the most cited, most replicated and most contested regulation in the history of European digital law is...
27/05/2026

Do you know what the most cited, most replicated and most contested regulation in the history of European digital law is?

Yes, indeed, you've got it: ๐ญ๐ก๐ž ๐†๐ƒ๐๐‘.

It has exported a global standard, created new professions and shifted the question companies ask themselves, from "how do we collect more?" to "do we genuinely need this data?"

Its structural paradox, however, remains unresolved:

it has proved easier to comply with for the large than for the small, and easier to circumvent for those who knew how to select the appropriate jurisdiction.

The question with which it enters its ninth year is not whether it has mattered. ๐ˆ๐ญ ๐ก๐š๐ฌ.

๐“๐ก๐ž ๐ช๐ฎ๐ž๐ฌ๐ญ๐ข๐จ๐ง ๐ข๐ฌ ๐ฐ๐ก๐ž๐ญ๐ก๐ž๐ซ ๐š ๐ซ๐ž๐ ๐ฎ๐ฅ๐š๐ญ๐ข๐จ๐ง ๐๐ซ๐š๐Ÿ๐ญ๐ž๐ ๐›๐ž๐Ÿ๐จ๐ซ๐ž ๐‚๐ก๐š๐ญ๐†๐๐“ ๐œ๐š๐ง ๐ฌ๐ญ๐ข๐ฅ๐ฅ ๐ ๐จ๐ฏ๐ž๐ซ๐ง ๐š ๐ฐ๐จ๐ซ๐ฅ๐ ๐ข๐ง ๐ฐ๐ก๐ข๐œ๐ก ๐๐š๐ญ๐š ๐ข๐ฌ ๐ง๐จ๐ญ ๐ž๐ซ๐š๐ฌ๐ž๐, ๐ข๐ญ ๐ข๐ฌ ๐ญ๐ซ๐š๐ข๐ง๐ž๐ ๐ฎ๐ฉ๐จ๐ง.

Catch up on the state of play, in a (sort of) journal of the past eight years signed by ๐€๐๐ž๐ฅ๐š ๐๐ฎศ›ฤƒ.

Now that the 6th edition of the EUIPO - European Union  Intellectual Property Office IP Case-Law Conference has wrapped ...
25/05/2026

Now that the 6th edition of the EUIPO - European Union Intellectual Property Office IP Case-Law Conference has wrapped up here are 4 major IP trends and key concepts Marta Datcu brought back to share with our clients and partners:

๐Ÿ›‘ The CJEU admission filter and why a flawless initial strategy is the only shot.

โ™ป๏ธ Upcycling vs. Trademark exhaustion as a (possible) new battlefield for retail and fashion?

โš”๏ธ Abuse of Process โ€“ the crackdown on vexatious and anti-competitive trademark actions.

๐Ÿ” Genuine Use in a Fluid Era (that is motivational, we would say!), aka proving trademark use when commercial realities blur the old classes.

We believe that the sound of knowledge means anticipating these European shifts before they turn into local business risks. We use these insightful perspectives to ensure the business community is equipped to achieves predictability and a competitive edge (at least from an IP standpoint! ๐Ÿ˜Š).

๐‚๐š๐ง ๐š๐ง ๐š๐ฅ๐ ๐จ๐ซ๐ข๐ญ๐ก๐ฆ ๐ญ๐ซ๐ฎ๐ฅ๐ฒ "๐œ๐ซ๐ž๐š๐ญ๐ž," ๐จ๐ซ ๐ข๐ฌ ๐ข๐ญ ๐ฃ๐ฎ๐ฌ๐ญ ๐ฌ๐จ๐ฉ๐ก๐ข๐ฌ๐ญ๐ข๐œ๐š๐ญ๐ž๐ ๐ฆ๐ข๐ฆ๐ข๐œ๐ค๐ข๐ง๐ ?As AI pushes the music industry to its limits, th...
13/05/2026

๐‚๐š๐ง ๐š๐ง ๐š๐ฅ๐ ๐จ๐ซ๐ข๐ญ๐ก๐ฆ ๐ญ๐ซ๐ฎ๐ฅ๐ฒ "๐œ๐ซ๐ž๐š๐ญ๐ž," ๐จ๐ซ ๐ข๐ฌ ๐ข๐ญ ๐ฃ๐ฎ๐ฌ๐ญ ๐ฌ๐จ๐ฉ๐ก๐ข๐ฌ๐ญ๐ข๐œ๐š๐ญ๐ž๐ ๐ฆ๐ข๐ฆ๐ข๐œ๐ค๐ข๐ง๐ ?

As AI pushes the music industry to its limits, the legal landscape of intellectual property is facing one of the most radical challenge yet, too.

The rise of AI-generated music is, above all, a legal puzzle. From the training data used to "teach" these models to the final output that resonates through our headphones, every note raises (or certainly should ๐Ÿ˜‰) critical questions about authorship and protection.

Ana-Maria Baciu explores these complexities in her latest piece, "๐“๐ก๐ž ๐‡๐š๐ซ๐ฆ๐จ๐ง๐ฒ ๐จ๐Ÿ ๐‚๐จ๐๐ž ๐š๐ง๐ ๐‚๐จ๐ฉ๐ฒ๐ซ๐ข๐ ๐ก๐ญ: ๐ˆ๐ง๐ญ๐ž๐ฅ๐ฅ๐ž๐œ๐ญ๐ฎ๐š๐ฅ ๐๐ซ๐จ๐ฉ๐ž๐ซ๐ญ๐ฒ ๐ข๐ง ๐ญ๐ก๐ž ๐€๐ ๐š ๐จ๐Ÿ ๐€๐ˆ" where she breaks down:

โœ… The shift in traditional IP paradigms when AI becomes the "composer."

โœ… The ownership dilemma: Is it the programmer, the prompter, or the AI itself?

โœ… Balancing industry innovation with the protection of human creativity.

At BACIU PARTNERS, we believe that navigating the age of AI requires a clear vision for the future of intellectual property, all while amplifying the sound of knowledge - the full piece available on our website's News & Insights section.

Behind every major sporting event, beyond performance and the spotlight, there is strategy, ownership, and a complex web...
06/05/2026

Behind every major sporting event, beyond performance and the spotlight, there is strategy, ownership, and a complex web of rights that shape how value is

๐Ÿงฉ created,
๐Ÿ›ก๏ธ protected and
๐Ÿ’ผ commercialised.

This perspective was again brought into focus by this yearโ€™s World Intellectual Property Day, dedicated to ๐ˆ๐ ๐š๐ง๐ ๐’๐ฉ๐จ๐ซ๐ญ, and served as the red thread of the event organised by the U.S. Department of Justice โ€“ ICHIP and the Grupul de Lucru pe Probleme de Proprietate Intelectualฤƒ, alongside their partners, for the Romanian IP community.

๐ƒ๐ž๐ง๐ข๐ฌ๐š ๐ƒ๐ซฤƒ๐ ๐ฎศ™๐ข๐ง captured the energy (you noticed it in her smile? ๐Ÿ™‚ ) of the discussions and the genuinely engaged exchanges around both the visible and the less visible layers of IP in the sports ecosystem.

A special note to Gabriel N. Turcu for his consistent efforts in keeping the local IP community connected.

We collect and share insights that amplify the sound of knowledge ๐Ÿ”Š and are excited to be part of this community!

04/05/2026

In highly regulated sectors, the licensing framework and compliance requirements are the established rules of the game. They are essential, but are they enough for a successful operation?

With this mindset, we hosted a conversation dedicated to exploring what sits around the core rules.

The inaugural edition of ๐“๐‡๐„ ๐‡๐Ž๐”๐’๐„ ๐„๐ƒ๐†๐„ brought together professionals from across the gambling industry focused on ๐–๐ˆ๐๐๐ˆ๐๐† ๐“๐‡๐„ ๐Œ๐€๐‘๐†๐ˆ๐๐’.

We explored how seemingly distinct legal areas act as vital complements to gambling-specific regulation, functioning as intersections rather than separate categories.

๐€ ๐ค๐ž๐ฒ ๐œ๐จ๐ง๐œ๐ฅ๐ฎ๐ฌ๐ข๐จ๐ง?

๐“๐ก๐ž ๐ซ๐ž๐š๐ฅ ๐๐ข๐Ÿ๐Ÿ๐ž๐ซ๐ž๐ง๐œ๐ž ๐ข๐ฌ ๐ง๐จ๐ญ ๐›๐ฎ๐ข๐ฅ๐ญ ๐ข๐ง ๐ญ๐ก๐ž ๐ซ๐ฎ๐ฅ๐ž๐ฌ ๐ญ๐ก๐ž๐ฆ๐ฌ๐ž๐ฅ๐ฏ๐ž๐ฌ, ๐›๐ฎ๐ญ ๐ข๐ง ๐ก๐จ๐ฐ ๐ฐ๐ž ๐œ๐จ๐ง๐ง๐ž๐œ๐ญ ๐ญ๐ก๐ž๐ฆ.

Thank you to everyone who joined us for this refined, open and engaging exchange among professionals.

๐”๐ง๐ญ๐ข๐ฅ ๐ง๐ž๐ฑ๐ญ ๐ญ๐ข๐ฆ๐ž, ๐ฅ๐ž๐ญ ๐ญ๐ก๐ž ๐œ๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐š๐ญ๐ข๐จ๐ง ๐œ๐จ๐ง๐ญ๐ข๐ง๐ฎ๐ž.

02/05/2026

How May kicked off? With:

1 ๐‚๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐ž๐ง๐ญ ๐’๐ญ๐š๐ง๐๐š๐ซ๐ ๐จ๐Ÿ ๐„๐ฑ๐œ๐ž๐ฅ๐ฅ๐ž๐ง๐œ๐ž. 2 ๐“๐ซ๐จ๐ฉ๐ก๐ข๐ž๐ฌ. 5 ๐๐จ๐ฆ๐ข๐ง๐š๐ญ๐ข๐จ๐ง๐ฌ. ๐Ÿ†๐Ÿ†

Managing IP EMEA Awards 2026 gala brought us a double win:

๐Ÿฅ‡ Romania Trademark Firm of the Year ๐Ÿฅ‡ Practitioner of the Year โ€“ Ana-Maria Baciu

A huge thank you to our amazing team for their focus on amplifying the sound of knowledge and to our clients for trusting us to protect their most valuable assets, and more! ๐“๐ก๐š๐ง๐ค ๐ฒ๐จ๐ฎ!

One of the best ways to celebrate intellectual property is by investing in the next generation of legal architects โ€“ thi...
28/04/2026

One of the best ways to celebrate intellectual property is by investing in the next generation of legal architects โ€“ this is the credo that drives each edition of the BACIU PARTNERS Intellectual Property Moot Court Competition to successful conclusion.

As our very own Ana-Maria Baciu highlighted at the end of the competition:

"For me, the essential part is that the students who participate in this project do so because they want to be there, not because they have to... this year, perhaps more than ever, I noted and appreciated a highly effective strategy in the presentation of pleadings, as well as the overall vision demonstrated by the participating teams."

A huge congratulations to our podium finishers who demonstrated exceptional grit and skill at the Bucharest Court of Appeal:

๐Ÿ† 1st Place: ๐Œ๐ข๐ซ๐ฎ๐ง๐š ๐๐ข๐œ๐จ๐ฅ๐š๐ž & ๐Œ๐š๐ซ๐ข๐š ๐“๐จ๐ฆ๐š
๐Ÿฅˆ 2nd Place: ๐“๐ก๐ž๐š ๐Ž๐ง๐จ๐Ÿ๐ซ๐ž๐ข & ๐Œ๐š๐ซ๐ข๐š ๐†๐ซ๐š๐๐ข๐ง๐š๐ซ๐ฎ๐ฅ
๐Ÿฅ‰ 3rd Place: ๐€๐ฅ๐ž๐ฑ๐š๐ง๐๐ซ๐š ๐Œ๐ฎ๐ญ๐ฎ๐ณ๐š๐œ & ๐‘๐ฎ๐ง๐š ๐๐ž๐ญ๐ซ๐š๐œ๐ก๐ž

This marathon of knowledge wouldn't have been possible without our dedicated team โ€“ kudos to ๐ˆ๐ฅ๐ž๐š๐ง๐š ๐๐ข๐œ๐จ๐ฅ๐ž๐ฌ๐œ๐ฎ-๐ƒ๐ž๐œ๐ฌ๐ž๐ข, ๐ˆ๐ฎ๐ฅ๐ข๐š ๐†๐ก๐ข๐ญ๐š, ๐ƒ๐ž๐ง๐ข๐ฌ๐š ๐ƒ๐ซฤƒ๐ ๐ฎศ™๐ข๐ง, and ๐Œ๐š๐ซ๐ญ๐š ๐ƒ๐š๐ญ๐œ๐ฎ, for their commitment to the BACIU PARTNERS "signature touchโ€.

We also thank ELSA Bucharest for their partnership in making this edition yet another successful cooperation.

(belated but heartedly) ๐‡๐š๐ฉ๐ฉ๐ฒ ๐–๐จ๐ซ๐ฅ๐ ๐ˆ๐ง๐ญ๐ž๐ฅ๐ฅ๐ž๐œ๐ญ๐ฎ๐š๐ฅ ๐๐ซ๐จ๐ฉ๐ž๐ซ๐ญ๐ฒ ๐ƒ๐š๐ฒ! ๐ŸŒโœจ

Address

301-311 Barbu Vacarescu Street , AFI Lakeview Building, 7th Floor
Bucharest
020276

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Tuesday 09:00 - 06:00
Wednesday 09:00 - 06:00
Thursday 09:00 - 06:00
Friday 09:30 - 06:00

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+40314378013

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